Social Media Marketing
Needless to say, social media has become the fastest growing trend. Actually social media has grown faster than the internet ever did. What does that mean for your local business? You have to be on social media!
Within a decade of launching, Facebook had already garnered 2 million active users according to Internet Live Stats and the number is increasing with each passing day. It means that, half of all internet users are active on Facebook.
What better way to reach out for customers than to go where they are?
And that is Facebook alone. If you take into account all other social platforms, you have well over 3 million active social media users. This begs the question; how are you using social media to grow your business? When done right, social media will position your business to be seen by the right audience and later convert this audience into leads who finally become paying customers.
We Help Create and Manage Social Media Accounts
One mistake that small and medium sized business make when developing a social media marketing campaign is to create accounts on all social platforms and then they do not have enough time to manage all of them. Again, if you do not have the right tools to manage social accounts, you will spend a lot of time, and money, running your campaign. When we help you create and manage social media accounts, there are a number of factors we consider including:
Content: Content refers to what you are posting. Because most people no longer have time to go through long posts, we ensure your content is visual and entertaining.
Context: If you have a good quote and then put it on a long Facebook post, it may not be seen. However, if you published the same quote on Twitter, it will likely get noticed and create engagement.
Engagement: How do people interact with your content? Do people like, share or comment on your posts? If not, then your content is not engaging. Engaging content offers value to your audience b y solving a problem or touches on their emotions.
Social Media Paid Ads: It is increasingly challenging today to grow organically on Facebook, Twitter, Instagram and LinkedIn among other platforms. A few years ago, someone would write quality content and post it on social media. After a few months, that person would have a lot of likes and comments and they would grow their accounts in leaps. It is not the case today. Growing your reach organically takes longer than it used to. In this case, we help you create and manage Facebook ads and other paid ads.
Social Media Management Tools: There are so many social media management tools that make it easy for you to manage your accounts. We help you choose the right and even manage them for you.
Social Media takes a lot of your time. This is time you would have spent taking care of your customers or scheduling new ones. Let us help you create and run the social media accounts for your business. Call us today and sit back to enjoy the great results from your accounts.